News & Events

Age-based generational divides are nothing new. Famously, they occurred between the ‘Silent/Greatest Generations’ and the ‘Baby Boomers’ in the 1960s. The Baby Boomers represented progress and freedom while the old-guard, the Silent and Greatest Generations represented conformity and stagnation. This may or may not actually be what happened, but to the victors goes history, and the Baby Boomers won. Now … Read More

Millennials and Generation Z care more about the environment than any other generation in history. There are a number of reasons for this, mainly the fact that the world’s youngest generations were raised in a world where global warming was a term very much on everyone’s minds. Scientist have known for a long time about the damages of human behavior … Read More

Over the last twenty years, healthy eating has become mainstream. Eating a salad is no longer just the purview of wacky health-nuts and fruit smoothies are now considered a viable alternative to many sugar-filled coffees drinks. Other things like the multi-trillion dollar “wellness” industry—comprised of things like yoga, boutique fitness, and meditation—are driven in large part by Millennials in particular. … Read More

If you are a Millennial, odds are, you are no stranger to people generalizing and telling you things about “your generation” being this way and that way. Many of such claims, often made by older friends and relatives, are dubious at best. Why? Because the Millennial generation is still so young that it is still quite hard for sociologists to … Read More

It’s 12am on a Monday and boss, Jim, asks his new Millennial employee (let’s call her “Vicky”) if she can “Grab him a cup of coffee.” Vicky pulls out her earbuds, “Oh,” she says, “I’m on my break.” This scenario is the sweaty nightmare of baby-boomer managers across the world. According to many, Millennials are entitled, lazy, impatient, and often … Read More

In a recent study by YouGov, over 20-percent of Millennials said they have “no friends.” A further 30-percent said they have “no best-friend.” This is particularly odd, and concerning, considering Millennials are only between 23 to 38 years old. You might expect to see such depressing numbers if you were looking at people over the age of, say, 70. But … Read More

There is more to your health than how you look in the mirror. While trendy diets like Keto and Paleo promise to help you shed pounds the lack of long-term studies on these diets does raise some questions. Namely, are they consistent with an overall healthy lifestyle? And, actually, that question begs another, even more important question: what does it … Read More

In general, it’s hard to argue that any age is more pivotal than your twenties. Today millennials around the world are in their twenties and are leaving grad school, settling down in new cities, buying their first houses, changing jobs, getting engaged and married, and making numerous other critical decisions, all of which have will have an enormous impact on … Read More

For all the talk of cord-cutting and changing environments, Millennials still consume an incredible amount of television. What has changed, though, is HOW millennials consume TV. Streaming, binge watching, and the internet have certainly changed things. Today over 89% of Millennials regularly watch online videos. While the average amount of time Millennials spend watching traditional television has shrunk, the overall … Read More

University dorms and campuses provide the perfect conditions of supply, and demand for communal, collective use of resources with a social element. The sharing economy for students, popularized by apps, can be practiced on a small scale for big social, financial and environmental impacts. Especially for students who are plugged into the college community! Sharing Economy 101 At its most … Read More